The Malevolent Design blog has posted instructions for more novice webmasters to incorporate Google Maps directions into their business website. Sample code to a nifty web-form which talks to Google Maps has been set up on this post for you to swipe and use freely!
As the author points out:
(Sorry if this is old news or seems obvious; I've not seen it covered anywhere and it won’t be obvious for most people.)
..They have a point - I haven't seen anything anywhere either!