Thursday, June 16, 2011

A Google Maps Store Locator

Hugo Boss Store Locator

I don't normally review store locators but this one from Hugo Boss is very nice. The store locator does what you would expect, allowing customers of Hugo Boss to find the nearest stores on Google Maps. It also looks fantastic.

The Google Map is used as both the background to the store locator and as its focal point. The Hugo Boss header is overlaid on top of the map so that the map seamlessly integrates with the overall design of the Hugo Boss website.

Hugo Boss has also saturated the colour of the Google Maps satellite imagery. When I first saw the map I thought that Hugo Boss had replaced the Google Maps satellite imagery with different satellite map tiles. However comparing the imagery with Google Maps shows that it is the same base layer, only the colours have somehow been filtered to make them appear much sharper than they normally do on Google Maps.

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